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In the face of the 700,000-a-year demand for heavy-duty trucks, major domestic car companies are rushing to compete here. On the morning of August 7th, a hotel in Fuyuan Road, Changsha County, preceded Ping, and the four “Transformers†with mighty bodies and large figures were particularly eye-catching. This is the first time in April this year, at the Beijing Auto Show, the first appearance of the heavy truck company - Anhui Ji Rui United truck held 2010 annual national tour Changsha station activities.
Open up the list of shareholders and strategic partners of the Juri Union Trucks. You will find this is a “group army†made up of industry leaders. It includes CIMC, Chery Automobile, Yuchai Group, Fast Group and Fuhua. Heavy industry is impressively listed. "The powerful combination of heavy-duty trucks, it is easy to have an international standard cab, engine, transmission, bridge and frame, and these are the most convincing parameter indicators in the heavy truck market. The strongest combination of companies, The optimal performance index can make Jiray Heavy Trucks unparalleled in the market competition with its predecessors.†Tu Xiaoyue, general manager of Ji Rui Union Truck Marketing Services Co., Ltd. said.
At present, the killing of the domestic heavy-duty truck market is not intensifying. Dongfeng Commercial Vehicle, FAW Jiefang, China National Heavy Duty Truck Group and Shaanxi Automobile Co., Ltd. are among the most powerful players in the country. Afterwards, Hualing Automobiles, JAC Automobiles, etc. have established themselves on the basis of stable youth. As a new force, Jirui’s joint truck sales target are those large domestic logistics companies. "We will gradually open up the domestic logistics market through the strong industry background of our shareholders and the quality of our products," Tu Xiaoyue said.
CIMC is already the world's largest manufacturer of containers and airport covered bridges. However, under the influence of the financial turmoil, global shipping has suffered serious declines. CIMC's business fell by more than 70% in 2009. Finding new businesses has become a top priority for enterprises. At this point, the special car business that was once deployed became a life-saving straw. In addition, another major shareholder, Chery Automobile, is already an outstanding representative of China's own brand cars. As another important force of the Jurray United Truck Project, although Yuchai Group has consistently ranked first in sales of domestic diesel engines for many years, it is difficult to compete with Weichai Power in the heavy-duty diesel engine market. There are fewer and fewer companies. Ji Rui United Trucks is Yuchai’s new hope of rekindling the war in the heavy-duty diesel engine market.
Other strategic investors, such as the Fast Group, urgently need to find a good cooperation platform for their AMT transmissions that will be introduced to the market. Fuhua Heavy Industry is looking forward to its own transformation from a special vehicle axle manufacturing company to achieve a new growth point in the heavy truck vehicle axle market. "The current competition in the heavy truck industry is not yet sufficient, and it is worthwhile for us to do it. Second, there is room for improvement in the current technology level of the heavy truck companies and the overall strength of the enterprises. The enterprises of Ji Rui Union each have some heavy trucks in their respective fields. The new understanding requires a complete vehicle platform to achieve.†Tu Xiaoyue said. It is reported that in the first half of this year, driven by strong policy investment and strong transportation demand, the heavy-duty truck industry can be said to be smooth and bright. In the first six months, cumulative sales of heavy trucks totaled nearly 590,000 vehicles, which is close to 640,000 vehicles in the previous year.