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Auto Oil Filter Paper
Product Feature:
High filtering precision and efficiency
High dust holding capacity
High stiffness and bursting resistance
Application: Air filters of various vehicles, machinery.
Product Description:
Material Cellulose or 80% Cellulose+20% Synthetic fiber
Resin Acrylic
Basic Weight 105-180g/m2
Air Permeability 110-850L/m2s
Remark: Other specifications are also available according to customer`s requirement or sample
With the development of the times, more and more people are starting to take the car and the car comfort requirements are getting higher and higher. For the automotive industry, the machine tool is the most important tool in the car production process, and the demand for high-end machine tools. It is getting stronger and stronger. At the same time, the automobile manufacturing industry is also the largest customer in the machine tool industry. According to statistics, it accounts for about 70% of China's machine tool consumption, which can be said to support the half-day of the machine tool industry.
According to the latest data released by the Ministry of Industry and Information Technology, in 2013, China produced a total of 22.117 million vehicles and sold 21.984 million vehicles. The production and sales increased by 14.8% and 13.9% respectively. The overall automobile industry showed a steady upward trend. As the largest customer in the machine tool industry, the development of the automotive industry will definitely bring better prospects to the machine tool industry.
How is the Dongfeng of the automobile industry used by machine tool companies, and how should it be laid out? Luo Baihui, general manager of Shenzhen Jinmo Integrated Marketing Consultant Co., Ltd. believes that users who want to seize the automotive industry must at least do the following four things:
Find a market gap
To seize the opportunity, you must first find the gap in the market! Only when people do not have me, people have me, the products produced are irreplaceable, and users will choose you.
So how do you find a market gap? Luo Baihui believes that it is a good idea to find weak links in the current market. At present, the weak link of Chinese machine tools is the production efficiency, precision and numerical control system. If the machine tool enterprise solves any of them, then this link becomes his core competitiveness.
Clear market positioning
To identify the market gap, the next step is to position itself because any product is not suitable for all consumers, it can only serve specific users. Before conducting product development, machine tool manufacturers need to seriously consider whether the target customer base is low-end users, mid-end users, or high-end users.
Product development
If the market gap is the target and the market positioning is the bull's-eye, then the product is the arrow on the string, and only the arrow is in the bull's-eye, it is considered successful. Therefore, according to the market positioning, we can develop products that fill the market gap in order to win the favor of users. The development of new machine tools is the disadvantage of China's machine tool manufacturers, which is also an important reason for the lack of domestic products in the high-end machine tool market.
Open sales channel
The wine is also afraid of the deep alley, even if the quality of the machine is good, and then suitable for your users, if he does not reach it, then everything is useless, so opening the sales channel to the user is a key factor for the company to create profits. In the information age, consumers' behavior patterns are generally: generate attention → cause interest → online search → start action → share communication. For machine tool manufacturers, choose a suitable e-commerce platform, so that users can quickly find themselves online, even if the sales channel is successfully opened.
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