Machine tool companies strengthen their after-sales service is also their core competitiveness

The enhancement of after-sales service of machine tool companies is also their core competitiveness, and it is also a must to increase the market sales force. Machine tool is a concept of "big product", that is, a service product that integrates physical products. It can even be said that service marketing is all about machine tool marketing. "Three-point product, seven-point service", if you leave the service support, the machine tool will become a "semi-finished product."

Based on the technical complexity, customers may not be able to obtain the use value of the product and therefore cannot be used for reproduction. Imagine that if a CNC machine tool company does not send people to help customers to install and debug, until the normal operation status, then the numerical control machine tool is also difficult to achieve the goal of accurate production. Therefore, machine tool companies must strive to achieve the service of manufacturing, the core lies in the customer-centric, and actively provide customers with personalized services, from simple product sales to provide "product service package" and other integrated services, overall solutions. Such as Shenyang Machine Tool Group, is accelerating the transformation from traditional product manufacturers to modern industrial service providers.