Changchun Mould Cluster Road: Industrial Park Drives Foreign Private Mold Development

Changchun must be a strong industrial city, and the mold is exactly the mother of industry. The mold industry developed earlier. In Changchun City, Jilin Province, where it was once more powerful, since the 1990s, the pace of development has lagged behind that of the south. In this regard, the expert analysis of the Jilin Provincial Mould Association said that the total number of companies is very large, but there are few strengths. At present, there are fewer than 100 mold companies registered with the association, and less than 10 of them can produce more than 50 million yuan annually, and most companies have less than 10 million yuan. In fact, the small scale of the company is not the root cause of backwardness. The mold industry in Huangyan, Zhejiang Province relied on the economic model of cluster operations and specialized division of labor to develop from a small workshop into the leading domestic mold exporter. In-depth analysis, an important reason for the impact advantage of the mold industry in Jilin Province is the low degree of collaboration among enterprises, geographical dispersion, and the formation of cluster effects and specialized division of labor. In 2008, the construction started, the planned incubation area of ​​150,000 square meters, a construction area of ​​120,000 square meters, and a total investment of 200 million yuan changed the situation in the business incubation base of the Die & Mould Industrial Park in Changchun Lvyuan Economic Development Zone. According to Luo Baihui, in November 2007, the base established the Changchun Mould Industry Association, and the Development Zone Management Committee and the Mould Association jointly managed the companies. The Management Committee of the Development Zone provides business centers, scientific research centers, conference rooms and other business activities for the companies that are staying in the molds. The Changchun Mold & Die Industry Association provides services such as scientific research and technology sharing, information resource sharing, and industry planning for companies that are staying in molds. The incubation base has public conference rooms, negotiation rooms, training classrooms, and free information access and communication systems. It can provide management consulting, technical support, information inquiry, and service agency services for incubators in a timely manner. The incubation direction of the incubation base is mainly to develop vehicles, rail vehicles, machinery-assisted processing and mold development, experiments, and production. The incubating enterprises are mainly engaged in the research and development of molds and manufacturing enterprises, and 720 people are employed. According to Li Xiangguo, director of the Administrative Committee of Changchun Automobile Industry Development Zone, before the announcement of the construction of the Changchun Mould Industrial Park, a large number of preliminary investigations were conducted in the industry, and it was decided that the area should be within 1 km west of FAW-Volkswagen. , Enclosed 1 square kilometers, the first phase of the project will build a 250,000 square meters park. According to the planning goals, the first year of the construction of the Mould Industrial Park, the industrial output value should reach 1 billion yuan, and the tax amount should reach 90 million yuan. It will increase at an annual rate of 30%. At present, all the standard factory buildings in the park have been completed, and 48 enterprises have been admitted. The construction area of ​​a standard factory building is 100,000 square meters, and the public service area is 20,000 square meters, which effectively drives and promotes the development of Changchun mold industry.

In this regard, experts from the Jilin Province Mould and Die Association stated that the current size of the Changchun mold market has exceeded 2 billion yuan, and it has maintained an annual growth of 15%, so the 1 billion yuan local market can solve most of the problems. And the 30% annual growth rate in the future means that Changchun mold industry must strive for more foreign market share as soon as possible. The obvious development trend is that the national mold industry has reached 61 billion yuan in cake will become bigger and bigger. According to Luo Baihui’s calculations, Changchun relies on FAW to speed up the development of the automotive mold industry, expand the capacity of complete vehicle mold parts and components, promote automotive mold trade and services, and form an automobile mold industry base with international competitiveness. By 2010, the province’s automobiles The output is expected to reach 1.5 million units, and the auto industry's sales revenue will be 320 billion yuan. According to the 1:100 driving effect conversion of the mold industry, Changchun Automobile's mold output value will reach around 3.2 billion yuan. Vigorously develop the automotive mold industry park, with FAW Group as the leader, will form the automotive electronic and engine parts export base.

The Changchun Model Association is implementing the national and government policies and guidelines for the development of the mold industry, gradually fulfilling industry management functions, participating in the formulation of industry plans and regulations, protecting the legitimate rights and interests of member companies, reflecting the requirements and voices of enterprises, and giving play to the government and enterprises. The role of the bridge between the associations in the industry services, industry coordination, industry representatives, industry self-regulation as the basic functions. The purpose of serving members is to safeguard the legitimate rights and interests of members, to comply with national laws and regulations, to give full play to the role of the bridge between the members and the government, to reflect the wishes and requirements of members, and to safeguard the legitimate rights of members, so as to promote the technology of the entire mold industry. Progress, improve the mold management business management level.

“In developing the mold industry, Changchun has unique advantages.” In this regard, Li Xiangguo said that Changchun City, as one of the most important cities in the northeast old industrial base, has always been a major base for manufacturing in the automotive, machinery, and electronics industries. Especially in the automotive industry, the demand for automotive molds is only one billion yuan each year, and Changchun has considerable core technology in automotive molds. Therefore, whether or not we can take advantage of this aspect and occupy more auto mold market will fundamentally determine the future of the Changchun mold industry. In addition, Changchun City also has a number of well-known domestic universities and research institutes, strong scientific research forces and numerous related industrial talents, and it is also Changchun’s huge advantage in developing the mold industry.

In order to build the park and enhance the mold industry in Changchun, Changchun can be said to have had a lot of brains, tried its best, and even considered the meticulous consideration.

First of all, according to the characteristics of the small and specialized mold industry, the Changchun Mould Industrial Park will be divided into self-built factory areas, standard factory purchase areas, and standard workshop rental areas by region. Enterprises can flexibly and autonomously choose to settle in accordance with their strengths. , More money can be self-built plant, less money can be rented.

Secondly, seven preferential policies were issued, mainly including the following: to transfer land at a relatively low price to enterprises of a certain scale; to collect half of the municipal facilities' supporting fees; to sign a five-year rental contract to avoid one-year rent; The above mold technology research and development institutions will provide 1 million to 3 million yuan in subsidies and tax incentives. At the same time, the settlement of large enterprises will also take a one-on-one approach.

Third, and most surprisingly, the Die and Mould Industrial Park not only announced preferential policies in accordance with investment promotion practices, but also invited top bank leaders at the construction work conference held recently. In this regard, Li Xiangguo said: "We have agreed with them that the banking sector will provide financial support for companies entering the region. As long as they can lend, we dare to guarantee the company."

Foreign Mould Becomes New Force of Changchun Mould Industry

Germany's Hella Mold Division is one of the top ten precision mold manufacturers in Germany. It has a history of designing and manufacturing automotive lamps and molds for nearly 50 years. Hella Mould (Changchun) Co., Ltd. is a wholly-owned company specializing in research, design, production and sales of plastic injection molds. With equipment investment of only 4.4 million euros, the company has strong assets and strong vitality. As a new force in the mold industry, it is showing its unique charm. The factory has excellent technical personnel and reflects today's international advanced level of hardware and software, is a technology-intensive modern mold design, manufacturing enterprises, imported from Germany first-class mold design and mold manufacturing technology, equipped with imported from Germany and Switzerland The world's most advanced precision mold processing equipment: the introduction of five sets of three-axis to five-axis D Maji CNC machining center, the German AUERBACH large-scale CNC machining center, three Taiwan AGIE large and medium-sized EDM and wire cutting processing Center, one of the largest domestic INGESOLL EDM machining centers in Germany, and large-scale CNC Germany Zeis CMMs, grinding machines and other advanced auxiliary equipment, its hardware equipment is in a leading position in the country, and is located in Germany's advanced mold manufacturing company. The same level. Based on our management philosophy that our employees are our greatest asset, we devote a lot of manpower and material resources to our operations. More than 50% of all design, programming, and operation personnel have traveled to Germany for months of professional skills training, and we also hire a first-rate German company. Technical experts stationed in the company to conduct technical guidance, regularly discuss with the German mold professionals to discuss, the German Hella Group's advanced production technology, rich manufacturing technology and modern factory management model into it.

Private Mold Management Structure Upgrading

Jihan Mold Group was established in 2008. It has three wholly-owned subsidiaries: Changchun Jihan Mold Co., Ltd., Jilin Province Plastic Products Co., Ltd., and Jilin Sanyou Mold Service Co., Ltd., which is specialized in the design and development of mold products. The large-scale group companies, which integrate production and service, aim at shortening the product development cycle, reducing development costs, and reducing development risk, and providing new, fast, excellent, and refined professional services. The factory is located in Changchun, the capital city of Jilin Province. The factory covers an area of ​​more than 10,000 square meters and has more than 150 employees. Technical workers are recruited from military enterprises and have rich experience in mold manufacturing. Has produced various types of parts and components molds, large-scale auto parts molds, auto parts plastic molds, civil and medical plastic molds and various plastic parts and stamping parts for the aircraft, automobiles, home appliances, medical and other industries. It was used by FAW Group and Hafei. The industrial group was rated as "fixed-point processing enterprise for tooling". The company set up under the economic and trade companies: operating various types of mold standard parts and tools. Production base: including cold-mold workshop, hot-mold workshop, CNC workshop and injection molding plant, stamping branch, with a 5-axis CNC boring and milling machine 1 (5000 × 2000mm), processing center 7 sets (1000 × 800mm 4 sets ,2000×3000mm 1 set, 4000×2500mm 1 set, 1 set of high-speed machining center, supporting software is genuine Darwin software worth 20,000 US dollars, 1 set of 4m planer, 9 sets of large-stroke CNC wire-cutting machine tools, CNC EDM machine 5, all-computer injection molding machine 8 (4500g 1 sets, 160g-1000g 7 sets), matched with more than 30 ordinary machine equipment, processing capacity, with an annual output value of more than 10 million yuan.

After several years of experience accumulation and operation, the company has established its own R&D center. The steam-assisted plastic mold project developed in cooperation with Jilin University has won the third prize of Jilin Province's Excellent Production, Teaching and Research Joint Project. The company uses the academic strength of Jilin University. Combined with the company's technical experience, we have successfully completed the research and development of various projects such as forging technology. In addition, through the supporting production services for aircraft manufacturers such as Hafei and Xifei in recent years, the company has successfully developed the first thin shell aircraft composite material forming mold production technology in China. Based on this, we will further develop Molding process, the formation of aircraft shell mold processing system for major domestic aircraft manufacturing companies.

According to Han Jianmin, chairman of Changchun Jihan Mould Co., Ltd., the company was originally a private enterprise founded in 1998. The company's production model is a front shop and a factory, and the former shop is a standard supermarket for molds: managing all kinds of mold standard parts, tools and Machinery equipment sales agency. After the plant for the production base: including R & D center, cold die shop, hot die shop, CNC shop, injection molding workshop and heat treatment shop. After more than ten years of arduous pioneering, the company has grown a little bit in development, from the initial pure EDM to the integration of mechanical processing, mold design, mold manufacturing, plastic product design and manufacturing, trade, and services. Enterprises are the result of continuous upgrading of the industry. The development of the company is not accidental, but the necessity of marketization. When EDM has not yet formed a large-scale processing competition, our company has started the numerical control processing; when the industry's numerical control processing gradually becomes a scale, our company Software upgrades; when the opponent is committed to 2 meters of CNC processing, the company already has 3 meters, 4 meters, 5 meters CNC machining equipment; then with the mold design and manufacturing, and later increased the injection molding product processing according to demand; Mechanical processing, testing equipment, production capacity continues to increase. Along with the formation of the company's scale and the market chain of the industry, the company has also launched agency services and services. Since the start of the patchwork of hundreds of thousands of yuan, it now has a total assets of several tens of millions of yuan, and the annual profits and taxes from several thousand dollars in 1998 to several million dollars now. It truly grows from a small workshop to a real one. Small-scale enterprises and large enterprises in the mold industry have achieved a step-by-step, year-by-year, leap-forward development.

In 2001, the company was named by the provincial government as "people's satisfaction service unit";

In 2001, it was named as "fixed-point processing enterprise" by FAW Group and Hafei Industrial Group;

In 2006, it won the third prize of Jilin Province Excellent Production, Teaching and Research Joint Project.

In 2007, the company's legal representative, Han Jianbo, was named as the pioneer in Changchun City in 2007.

In different stages of development, enterprises have different management tasks. Small-scale enterprises can survive without the management of the enterprise because the management is in the boss's heart, but development must rely on standardized system management. In 2002, the company passed ISO9001 quality management system certification in order to produce parts and molds for FAW Group and Changchun Railway Vehicle Group. In terms of capital structure, the company strives to acquire shares through key employees, absorb risky investments, invest in major clients, and invest in major suppliers and introduce outstanding professional managers. Through the introduction of external investment to achieve diversification of investment entities, and actively expand the foreign market, the company is currently engaged with a Canadian company for preliminary contact, in order to achieve a diversified company equity structure and effectively integrate social capital. Make the company a public-type enterprise and realize the effective combination of human capital and currency capital. Enhance the enthusiasm and sense of responsibility of all parties involved in company decision-making, improve the company's management and management, and achieve professional management and expertization, so as to establish a modern corporate governance structure.

Strategic development system: The Board of Directors is held at the beginning of each year to discuss and study the company's business objectives, business philosophy, implementation and control of the annual budget, and long-term planning, and gradually determine and establish the direction of the company's development as a guide for the daily production and operation of the company. At present, the orientation of the company: the development direction of major companies such as automobiles, airplanes, railway passenger cars, and China First Heavy Industries, and always insists on the concept of development and innovation in technology, relying on the support of high-quality professionals at Jilin University, and gradually forming the brand of Jihan and Han. development of.

Remuneration and performance decision-making system: The company formulates performance evaluation standards, procedures and major evaluation systems, major programs and systems for rewards and punishments, and conducts annual performance on the performance of directors and senior managers. According to the results of the job performance evaluation and the salary distribution policy, the directors and senior managers are required to make remuneration and rewards.

Budget auditing system: The financial director under the leadership of the board of directors controls all aspects of the company's operations through reviews, audits, etc., thereby strengthening management of the company's budget, salary, performance, development, etc., and production, marketing, and research and development of the company. Departments of finance and other departments formulate work plans for directing. From the traditional cost management to the development of lean cost management, modern companies are faced with a rapidly changing market environment, which requires not only survival, but also long-term growth and development. Therefore, cost management objectives must be positioned on the basis of “customer satisfaction”. Based on the goal of “creating value for customers”, we will form long-term effective operating capabilities.

The company adheres to the business philosophy of people-oriented and talented enterprises, and has planned to supplement talents in technology, production and other aspects, and has gradually established a high-quality workforce with good ideas, technical skills, and hard work style. Every citizen under the socialist system is a social worker. Therefore, in implementing the corporate legal person governance structure, we must not only adhere to the tradition of allowing employees to participate in business management, but also further improve them by allowing employees to participate in business management. Play its supervisory role. In the production and business activities of the company, it is necessary to take into account the interests of the enterprise, and it must also provide reliable protection in respect of the vital interests concerning employees' salaries, benefits, safety and health, and labor protection and social security. In order to solve the problem of large liquidity of private enterprise personnel, the company mobilized the enthusiasm of the employees, made the salary of each shift leader more transparent, and enhanced the sense of competition. Each factory-level or above cadre was equipped with a special car to provide three insurances for the company’s formal employees. Gold, at least once a year public welfare tourism and other benefits, at the same time provide employees with a broad space for development, the company selected at least one or two middle-level or more cadres at a public expense to study and study at least every year, employees who have outstanding performance in work and learning are exceptionally promoted, provide employees with The development of the platform and space has greatly reduced the mobility of employees and improved the enthusiasm of employees.

With the support and encouragement of the provincial and municipal leaders, the company actively responded to the economic crisis while allowing the company to have better room for development. With the approval of the shareholders’ meeting, the company invested in a new 27,000 square meters area in the Jiutai Industrial Park. The standard modernized new factory area with a building area of ​​nearly 10,000 square meters has officially started construction in May this year. It is planned to be completed and put into use before the end of 2010, and gradually increase equipment investment by 20 million yuan within three years. Relying on advanced technology and production equipment, targeting high end products with high input and high yield, it doubles in one year, three big steps in three years, and the output value exceeds 100 million yuan, and strives to become the 200th largest private enterprise in Jilin Province after three years One of them.

In 2008, the company determined the development model under the economic crisis. The core ideas are mainly reflected in two aspects: First, in the economic crisis, many enterprises will face bankruptcy, but there must also be emerging companies emerging in the crisis. The rise of the enterprise Must grasp the opportunity and the challenge, realizes the enterprise business model or the profit pattern upgrade. The specific approach is to rely on industrial optimization to upgrade the product; the second aspect, from the "no internal instability, no outside is not strong," in the interpretation: the use of external forces to strengthen management, improve internal strength, enhance the company's external image.

At the beginning of 2009, with the recommendation and support of the SME Bureau, the government hired the Renoir Management Consulting Company of the United Kingdom to lead a refined management model under the leadership of a senior lean management expert Master Gong Jiacheng.

1. On-site and visual management construction

The department sets up management kanbans, manages them visually, quickly and effectively conducts production planning management of the workshop, real-time tracking, real-time adjustment, flexible management, starts the control plan from the specific processing procedures in the factory, and ensures orderly ordering. The plan shipped.

The staff management adopts the self-scoring method of color management to conduct daily self-assessment on the employees' skill quality (six key items of quality, output, safety, 5S, attendance, and security), and the supervision and evaluation of the monitor is intuitive through different colors. Showing the results of its six projects, qualified, unqualified, or warning, so that employees recognize their own differences with others, compare each other, and constantly improve themselves, but also allow employees to learn to self-management, self-restraint.

Through the implementation of "5S" management, training employees' initiative and enthusiasm and completely eliminating employees' "5S management" is the mistaken idea of ​​cleaning, and fundamentally creating a suitable working environment for both people and equipment. For example: The equipment maintenance and cleaning of our company's CNC workshop line cutting team is a perilous problem. Since the establishment of the factory, employees have always regarded the maintenance and cleaning of the equipment as a matter of urgency, and implemented the “5S” management, requiring daily It is necessary to take the time to maintain and clean the equipment, and to establish rules and regulations with awards and penalties. This not only promotes the enthusiasm of the employees, but also changes the original old problems and can eliminate the failures in safety production so as to improve efficiency and reduce costs. , improve and enhance corporate image.

2. Management System Construction and Optimization

Comprehensive management systems for each department have been revised or new management procedures have been established, and the company’s management system has been perfected so that all the information generated by the company’s operations is passed to the middle and senior levels through the system in a timely and accurate manner. The general information of the information is seen every other day, and timely and important information can be immediately sent to management, for example:

Daily performance of each department: Production plan completion, quality objectives, development schedule, procurement punctuality, market development, etc. are delivered in a timely manner through the system;

Warehouse inventory system: Periodic inventory of warehouses, so that the consistency of the account card, according to the actual amount of use to set a reasonable security inventory, effectively control the inventory, to prevent the impact of production due to broken material, or due to excessive purchase, inventory for a long time The backlog results in the inability of capital to flow quickly;

KPI assessment and management cost reduction system: through the assessment and management of key indicators of various departments, the problems found to solve problems, improve the plant's productivity, equipment utilization, plan completion rate, reduce the rework rate, scrap rate, material loss rate. Using the management system as a platform, professional tools and methods are used to maximize profit, comprehensively control all costs and expenses within the factory, formulate unified goals through comprehensive assessment, decompose the goals step by step, and implement specific methods through scientific methods. In the work, the real cost reduction will make the company improve its performance from quality, cost and efficiency.

3, management skills and tools to import

The purpose of using tools and methods is to allow all employees to quickly and effectively grasp lean management, how to solve enthusiasm, how to improve performance, how to communicate, how to improve technical level, how to analyze problems, etc., is to fundamentally improve efficiency and reduce costs. , Reduce cycle, enhance management flexibility.

In response to the skills and orders held by the company’s employees, there are more than 20 comprehensive training courses for employees on skills, quality, operations, etc., so that employees and employees can be competent for their own positions as well as for multiple parallel positions. The ability to become versatile, so the workshop can do according to the changes in the amount of work processes, real-time scheduling of personnel, breaking the original one can only do a process pattern, eliminating bottlenecks in production, so that the product processing in the various processes Smooth circulation, to achieve a rapid response to orders.

Through questionnaires and interviews at the research stage, we learned about the needs of each level and the company's existing problems, and conducted targeted training (Quality Awareness, QC Tools, IE Seven Tools, Executive Power, Cultural Change, and Effective Communication , character leadership, time management, process reengineering, reasonable authorization, etc.) to make them master the necessary tools and methods to be competent for management positions.

Under the support of government policies and correct leadership, companies rely on the team's continuous efforts to keep pace with the times, forge ahead, actively explore new mechanisms for the corporate governance structure, and establish a new scientific and efficient corporate governance structure. There has been a marked increase in the ability to achieve enterprise system innovation and enhance the ability of companies to resist various risks. Innovation includes product innovation, technological innovation, cultural innovation and management innovation. For several years in a row, the company insisted on participating in the professional mold exhibitions in Northeast China held in Changchun, Harbin, Shenyang, Dalian, and Beijing. Through the mold supermarket, the company advertised and expanded its market share. The customers spread over the three northeastern provinces. Through the exhibition brought good business opportunities to the company, the company board of directors has made major measures, decided to participate in the next year's exhibition in Shanghai and other places, the next three to five years gradually to the country and create higher economic benefits.