According to the “2015-2020 China Internet of Things Market Situation Reportâ€, the digital marketing market is experiencing a period of rapid development in 2017, which will drive the diversification and individualization of the marketing system. In particular, the physical retail industry will be engaged in digital marketing technologies. Drive usher in a new round of spring!
Ma Yun recently proposed that "new retail" has caused a sensation in the entire business community. He said that the era of pure e-commerce has passed. The next decade is the era of new retail, and online and offline must be combined! Whether or not this topic is concerned, more people are concerned about how businesses will create offline entities to cater for online development? However, for retailers, how does the marketing model determine the future? Looking at the market development trend, in today's digital era, people's consumption patterns have indeed undergone entirely new changes. Especially in the huge retail market, the traditional paper media sales system can no longer satisfy people's individualized consumer demands. Instead, it is replaced by The advantage of the digital marketing system is to make the interaction between consumers and commodities more personalized and diversified, not only to allow consumers to enjoy a visual feast during the consumption process, but also to allow the sales brands to gain insights into the consumers faster through digital analysis. Demand, brings a new experience for people's consumer life!
Accompanying the accumulation of numbers on the Internet means that more fragmented information is emerging for retailers, and a more targeted and personalized shopping experience is achieved through digital technology. Faced with such a rapid development of the Internet economy, in order to solve the retailer's response to this opportunity and challenge brought about by digital marketing, Aidi's LCD advertising machine brings with it a combination of modern "Internet +" ideas and intelligent technology. The marketing system, which breaks through traditional communication thinking, uses digital communication channels to promote the practice of merchandise and store services so as to communicate with consumers in a timely and relevant customization and cost-saving manner.
With the all-digital high-definition display provided by Aidi's LCD advertising player, consumers can browse various multimedia information and achieve a smart video interactive experience through the 360-degree screen. First, digital analysis can quickly respond to customer's personalization in the application process. Demand, and tracking each customer's spending habits and hobbies, to meet consumer targeted and personalized shopping service experience, while increasing customer loyalty to the brand; Second, can provide detailed product specification information, provide answers to common problems Merchants can push products directly to consumers, which can shorten the sales cycle and broaden the sales scope, which can save the cost of promotion and reduce the cost. In addition, the audience is accurate and can avoid many useless information transmission.
Emperor Aidi LCD Advertising Machine provides innovative digital marketing system application technology to fully interpret the "limited space, unlimited display" marketing concept, helping retailers to obtain cost-effective application solutions through low-cost marketing models, to provide consumers with high quality Products and services, to achieve a win-win situation between merchants and consumers, to create a distinctive, personalized offline entity retail new business!
Rainbow
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